AR Filter • Dr. Oetker
We love getting projects that push our creative team and this project was no exception!
Project
Developing an Instagram Filter that promotes shareability and increases engagement across all Dr. Oetker Social Media platforms.
The brief
The client wanted a special filter to celebrate the 20th Anniversary of the iconic Dr. Oetker Krtkuv (mole) cake. We decided to approach the project from a completely unique angle and create an unforgettable experience for the fans of this iconic brand.