AR Enhanced TATRA Exhibition: Revitalizing History with Augmented Reality
AR Design Development Museum Pages Category

AR Museum • Tatra

Development of application brings several visual additions to the exhibition of known Czech manufacturer TATRA through augmented reality.

 

Project

We designed and created a unique exposition of TATRA trucks that incorporate the latest AR technology to show history and archives of content that does not fit into the museum itself.

 

The brief
The main goal of this project was to reimagine old-fashioned exhibits and use augmented reality to enrich the museum experience and bring visitors closer to the origins of the world-known truck brand TATRA.

  • Client

    Tatra

  • What we did

    Development, Design

  • Technology

    AR

  • Device

    Tablet, Smartphone

Goal

Bring collections to life with AR technology and offer a different total emersion experience in an exhibit.

Push the boundaries of reality and design an experience for your visitors that will leave a lasting impression!

Challenge

The main challenge of this project was to use augmented reality features that do not distract the visitor from the physical exhibition but bring additional information and make the experience more valuable and memorable. 

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Solution

We developed an application that brings features in the form of historical pictures, 2D animations, 3D models or animations to fully complement the actual physical exhibition. The augmented reality of the application also brings easy access to translations of the content to different languages. Each model also has additional information accessible on the web through QR code.

Collaboration

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