Metahuman Vaclav Laurin • Škoda

Bringing the company’s founder back to life in a digital form able to represent the company in a digital environment.

 

Project
YORD has digitalized Vaclav Laurin, co-founder of Škoda, into a Metahuman to engage visitors at the Škoda Museum. This digital transformation allows him to present Škoda’s history, merging the company’s heritage with advanced digital technology.

 

The brief

Our client aimed to create an immersive, interactive museum experience. The goal was to develop a high-fidelity, photorealistic avatar of Vaclav Laurin using MetaHuman technology, allowing visitors to explore Škoda’s legacy in a gamified and engaging manner. The experience is enhanced with an interactive quest that concludes with a unique digital collectible, deepening the visitor’s engagement with Škoda’s storied past.

Goal

Reviving Škoda's legacy, enhancing engagement.

Unique and interactive digital experience that leverages the rich history and heritage of the brand.

Benefits

 – Builds trust with lifelike interactions

 – Personalizes user experience.

 – Bridges language and cultural gaps.

 – Enables intelligent, responsive interactions.

Features

 – Hyper-realistic Appearance

 – Customizability

 – Multilingual and Multicultural Adaptability

 – Integrated VR and AR Capabilities

 – AI-Powered Interactions