Christmas Interactive Screen Experience • LEGO®
Bringing festive fun to life with LEGO®-themed Christmas interactive screens.
Project
The LEGO® Christmas Interactive Screen offers a unique, action-packed holiday experience. It combines motion-capture technology with exciting shooting gameplay, allowing users to interact with LEGO® products in a whole new way.
The brief
For LEGO®’s Christmas campaign, the client wanted to bring joy and holiday cheer to families in 8 locations across 4 countries. The activation needed to create a fun and immersive experience that would capture the festive spirit while strengthening the connection between LEGO® and its audience.
To create a memorable, interactive experience for visitors during the Christmas season.
Let your brand shine with interactive screen solutions, creating unforgettable experiences and leaving a lasting impression on your customers.
Benefits
– Engaging and immersive user experience
– Strengthened brand connection with customers
– Increased foot traffic and sales
– Entertainment and holiday spirit for all ages
– Real-time data insights
Locations
The activation takes place at 8 key locations across 4 countries:
– Czech Republic: Prague, Brno
– Slovakia: Bratislava
– Hungary: Budapest
– Romania: Bucharest
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